What’s Inside of Great Video Animations?


Remember how much we loved our childhood cartoons? They arose emotions, made us believe in reality of cartoon world and care for our heroes. Masterfully made of the whole range of components, animations come to life and bring emotions. This is what each creator strives to achieve in its video animation, so let’s dive inside of great animated videos and see what are those crucial components that make them so real and impactful.

Video animation is a simulation of movements created by the series of pictures displaying together. Creating video animations is one of the most complex spheres of graphic design, as it requires extensive tech knowledge and skills. Not mentioning that it is also quite an expensive and time-consuming process: a short 2-minutes video could be created in a month and cost several kilos of dollars.

However technologies drive the industry forwards and now you can easily create high-quality and cheap animations without huge expenditures and time costs. You can create videos within a few minutes and download it directly to your account on YouTube.

Even with all these great tools, that make creating animations so easy, there’s something more that creates the magic. It doesn’t matter whether you are a professional or a beginner, here are some tips to guide you in creating your best video animation:

1. Write a synopsis

First and foremost you have to sketch the story for your video. It’s all about storytelling and really good story can catch and hold attention of your audience. Clarify your goals and drive viewers’ attention through scenario to your goal. In this case your animation will be interesting to watch and it will look more professional.

2. Block your scenes

After identifying the key ideas of your video, break the video into parts and create mini story from its components. Every part should logically continue the previous part and address a particular issue. It is very important to narrow the theme for each part to make it more clear and informative.

3. Take reference

When blocking a scene, refer to any reference material you’ve built up. This could be existing animations that have the ‘feel and flow’ of what you want to achieve – or even film footage of the way characters and animals move. Concentrate on capturing these movements in a believable and realistic manner. “Timing and an excellent understanding of motion are essential to creating good animation,” says Hans-Christoph Schultheiss. “Nature is a great resource. Movement of animals, for example, is a great help. There are lots of interesting documentaries online.”

4. Timing is crucial

“Timing gaps” are the base of animation process. Matching words with animation movements create a high-quality work. The better is the match, the more natural is the video for the audience. Richard William’s The Animator’s Survival Kit has an entire chapter on lip-syncing that goes into great depth on the way phonemes and mouth shapes should be drawn and animated. The way to reach the ideal synchronization is to understand from where the words come and how they are related to the theme. In that case, your animation will be ranked very high.

5. Think about the transitions

Animators have a hard time in transiting movements from one scene to another. Body movements may often be very drastic and artificial in animations, and the audience immediately feels that. We surely don’t want them to turn off our animated video and watch Cartoon network instead, so take time to check all transitions and follow Michal Lester’s advice: “Take two different bits of work you’ve made that are stylistically similar. Place them next to each other and think of how you could get from one to the other.”

6. Mute your dialogue

Surely you have to listen to the dialogues and make them suit the characters. When you work on emotions and face expressions, make sure that voice and tonality matches emotions and then just turn off the sound of your video. Show your video to your friends and colleagues without a voice and ask them what emotions the characters have. If they guess it right then congratulate yourself as you have done a good job. If they have difficulties in identifying those emotions, go over body language and face expressions of your characters again.

7.Be careful with mirror

While doing lip-synchronizing try to avoid using mirrors. When trying to catch the motion of our mouth in the mirror, we slow down our speech to copy a shape, thus making our lips lose their natural look. To make your speech and lip motions look natural, try to divide your speech into parts and learn it one by one.

8.Character not doing anything? Add ambient movements

If your character is not active in your shot, add ambient movement. Adding actions will make your cartoon hero to look more organic. You can add hands, head, shoulders movements as it is creating a real-life feeling when your character is fighting against gravitation.

So here are the tools for perfect animation video. I hope they will make your video creating process easier. Grab it!


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